Data-driven approaches to direct mail targeting, timing, and response optimization.
Find your next best customers with AI. Lookalike modeling identifies prospects who will behave like your highest-value households.
A perfectly targeted mail piece at the wrong time underperforms 4x. AI timing optimization identifies exactly when to mail each segment.
Slash mail waste and double ROI. Learn how AI Household Response Modeling achieves 135% higher total returns through omnichannel attribution.
Find the 'Golden Cadence'. Use AI to model customer fatigue and optimize mailing frequency for maximum ROI.